National Youth Media summit 2012
Theme: Just Connect
Date :11th - 12th MAY 2012
Executive Summary
Media play a central role in modern societies because they represent a primary source of information and are a main provider of entertainment for large numbers of people. As a result, the media make a decisive impact on the political, economic, social and cultural activities of people and institutions. They bring about new behavioral and cultural patterns. They also help to shape individual opinion, notions and beliefs.
This project is a response to a major demand of the general populace; the need for good governance in all types of institutions, private or public. In all countries and especially in democracies, media can play a key role in promoting good governance in the society.
This is aimed at helping young people in the Media attain professional standards and practices at the managerial, editorial, production and programming levels.
It is also aimed at bringing to the fore the public recognition of Media organisation’s commitment to the
